Agenda - Industry

Agenda

AGENDA FOR 2020 WILL BE ANNOUNCED SOON

2019 AGENDA

MONDAY, APRIL 15th

INDUSTRY WORKSHOPS

1:00PM to 5:00PM

INDUSTRY workshops, for Conference Plus pass holders only, will take place on Monday, April 15th, one day before the main conference begins. Visit our travel page for more information on workshop locations.

OPENING PARTY & EARLY REGISTRATION (Sponsored by Pendo)

7:00PM @ Opium

Those who arrive early can join us and our friends Pendo for a few drinks and a chance to register early. Look forward to meeting attendees from around the world in a unique setting.

TUESDAY, APRIL 16th Doors Open @ 8:00AM

HOW TO OPTIMIZE YOUR PRODUCT & BUSINESS USING ANALYTICS

DAN OLSEN FOUNDER, OLSEN SOLUTIONS

One thing that separates great product teams from the rest is how well they use analytics to make decisions. Product teams live in a data-driven world and analytics increasingly offers greater transparency into understanding how your customers are using your product, what’s working, and what isn’t. In this talk, Dan will share his Lean Product Analytics Process: a methodical, step-by-step approach to improving your product with metrics — a key part of his book, The Lean Product Playbook.

BIO

Dan Olsen is an entrepreneur, consultant, author, speaker, and expert in product management and Lean Startup. At Olsen Solutions, he works with CEOs and product leaders to help them build great products and strong product teams, often as interim VP of Product. Dan has worked with a range of businesses, from small, early-stage startups to large public companies, on a wide variety of web and mobile products. His clients include Facebook, Box, Microsoft, YouSendIt (now HighTail), Epocrates, Medallia, XING, Financial Engines, and One Medical Group. Dan also wrote the bestseller The Lean Product Playbook.

BIG PRODUCT DECISIONS: GUT FEELING OR TEST?

JONATHAN COURTNEY CO-FOUNDER, AJ & SMART

Some of today’s fastest growing tech companies have adopted the “Design Sprint” to help execute new products quickly. In this talk, Jonathan goes into detail about situations where the Design Sprint can be used to put a ‘gut feeling’ into action in place of more traditional methods, and how you can start doing this when you have big product decisions to make. Jonathan will also touch on the ‘user research’ debate when it comes to the Design Sprint, sharing his views that getting something onto the market to test is more valuable than extensive up-front research.

BIO

Jonathan Courtney is a Product Strategist and the Co-Founder & CEO of AJ&Smart. Born in Ireland, Jonathan later moved to Berlin with the initial goal of working in music or film, however, he quickly realised a talent for product strategy, and soon found himself immersed in the Design world. What started as a successful freelance career soon morphed into what would become AJ&Smart. Since then Jonathan has lead AJ&Smart to what it is today – a small but extremely powerful studio that boasts clients from Fortune 500s to high-profile startups, and a strong and highly engaged online following. One of Jonathan’s passions is helping companies/teams get started, by tackling complex product issues at both large and small companies using the Design Sprint process. Jonathan runs a leading weekly Product Design podcast alongside the creator of the Design Sprint, Jake Knapp.

LOVE THE PROBLEM

ASH MAURYA FOUNDER, LEANSTACK

Most products fail, simply because we build something nobody wants. This begs the obvious question: Why does this happen and how do you build what customers do want? Traditional approaches like surveys, focus groups, and even directly asking customers don’t work because customers themselves often don’t know what they want.

BIO

Ash Maurya is the author of Running Lean and the creator of the one-page business modeling tool Lean Canvas. His posts and advice have been featured in Inc., Forbes, and Fortune. He regularly hosts sold-out workshops around the world and serves as a mentor to several accelerators including TechStars, MaRS, and Capital Factory.

HOW GDPR TAUGHT US EFFECTIVE WAYS OF OPERATING AT SCALE

POOJA NAIDU DIRECTOR OF PRODUCTS, FINANCIAL TIMES GROUP PRODUCTS

Large-scaled organisations can often work in siloes. Many product teams with many differing outcomes, siloed prioritisation processes and conflicting dependencies. This talk will give you an insight into how the preparation for GDPR enabled more effective ways of working across product in a large-scaled organisation & all the lessons learned.

BIO

Pooja currently works at the Financial Times as the Director of Product for FT Group products. Her remit includes Nikkei and FT partnership projects, Specialist title brands and FT Live and events. Prior to this, Pooja was a Group product manager for Conversion (B2C and B2B) and also led the GDPR transformation project. She has gained experience in a wealth of industries including; Media, Publishing, Travel, Retail and Banking. Pooja is passionate about bringing programmes and people together to collaborate and focus on outcome driven product development.

PRACTICING AGILE IN A ROADMAP CULTURE

ARIELLE KILROY SENIOR PRODUCT MANAGER, MOZILLA

Do you work in an agile-resistant culture? Operating without long-term plans can feel risky to some executive teams, preventing the adoption of agile practices. Arielle will share tips and tactics on how to create great products following agile principles, while still giving your executives the roadmap they want.

BIO

Arielle is an experienced digital professional with nine years of experience in digital strategy from product concept to end user. As Senior Product Manager at Mozilla, Arielle focuses on software and systems to define new technology spaces, helping make better product decisions and empower Mozilla’s community. Prior to Mozilla, managed product for organizations such as the Sierra Club and even award-winning musical artists like OK Go.

THE STRUGGLE OF ORGANISATIONS TO FIND PRODUCT-MARKET FIT & SCALE

SUPRIYA UCHIL PRODUCT CONSULTANT AND FORMER CPO, BOOKING GO

Supriya shares her learnings on failing fast, hyperscaling, past the initial product-market fit and what can organisations outside high-tech learn quickly.

BIO

Supriya Uchil is a product technology leader with 20 years of experience in technology companies on the West Coast of the United States and in UK. Few of the companies include Amazon.com (10+ years), Zynga.com, Booking Holdings. Advisor/Mentor/Speaker to technology companies to inculcate the best product management practices of the West Coast of America. Has significant experience in multiple industries such as social, gaming, retail, music, prime, web services, services, devices, and travel industry and has successfully led product and digital transformation and created new revenue channels for multi-billion business enterprises.

THE ORGANIZATIONAL CHALLENGE OF ENTERPRISE ROADMAPPING

RICH MIRONOV SMOKEJUMPER PRODUCT EXECUTIVE AND CPO MENTOR

Especially at enterprise software companies, there are some inherent mis-alignments among internal stakeholders that can complicate our product planning. We’ll look at systemic conflicts between single-account-focused sales teams, market-focused product managers, and executives.

BIO

Rich is a 35-year veteran of Silicon Valley product management including 6 startups. He is a smokejumper product executive – parachuting into software companies to run product teams on an interim basis – and has coached scores of product leaders. He’s been blogging about software product management since 2002 and his “Art of Product Management” (2008) was one of the first books on the subject.

NETWORKING RECEPTION

5:00PM @ Dublin Castle

After a long day of inspiration, enjoy plentiful food and drinks with your fellow attendees.

OFFICIAL PARTY (Sponsored by Pendo)

8:00PM @ NoLIta

Attendees will come back together for the official INDUSTRY party in downtown Dublin. Revelers will get a chance to connect with other product people from around the world and enjoy a few pints on our good friends at Pendo.

WEDNESDAY, APRIL 17th Doors Open @ 8:00AM

THE END OF NAVEL GAZING

PAUL ADAMS VP OF PRODUCT, INTERCOM

Many product people and product teams view themselves as a critical component of our product and organization’s success. After all, if we weren’t focused on growing our products, who would be? In this talk, Paul challenges this notion, though. It’s a talk that many product people may not want to hear, but could be critically important to take in.

BIO

Paul is the VP of Product at Intercom, overseeing the product team at a time where the organization grew from 14 to 400+ employees. Prior to Intercom, Paul served as the Global Head of Brand Design for Facebook, and also held roles at Google, Dyson, and elsewhere. Aside from writing and speaking for Intercom, Paul is also the Author of Grouped: How Small Groups of Friends are the Key to Influence on the Social Web.

ESCAPING THE BUILD TRAP

MELISSA PERRI PRODUCT COACH AND AUTHOR

Are you building what your customers want, or are you just building? Many large companies that have been around for decades, or even newer startups that have found some stability, fall into a dangerous place called “The Build Trap” — building feature after feature, without stopping to validate it’s what customer truly want and need. In this talk, Melissa outlines how product teams can restructure their thinking to focus on finding value for the user through experimentation to achieve business goals and escape “The Build Trap.”

BIO

Melissa Perri is the founder of ProdUX Labs (produxlabs.com), a product development and process consultancy. She has worked with a range of clients from large enterprises to development agencies to help establish cultures of innovation and find the best development processes for their teams. She is a global teacher and speaker on Lean Product Management and UX.

MANAGING A PRODUCT AFTER ITS REACHED MAJOR SCALE

BRIAN NORGARD FORMER CHIEF PRODUCT OFFICER, TINDER

Not many products has reached the scale that Tinder has — 10M active users each day, continued revenue growth, and changing the modern dating world altogether. In this fireside chat, Brian Norgard discusses what it’s like to manage and continue to evolve a product like Tinder once it’s at massive scale.

BIO

Brian Norgard is an entrepreneur and investor — most recently, serving as Chief Product Officer at Tinder. Under his leadership, Tinder is the fastest growing mobile revenue company in consumer Internet history. Josh Elman of Greylock Partner stated, “Brian built the smartest business on top of an active consumer product that we have seen in ages. Maybe ever.” At 25, Brian was the youngest GM/VP in the history of Rupert Murdoch’s News Corp after the acquisition of his first company Newroo where he served as the GM of MySpace News and FIM Labs. In 2012 Brian built one of the fastest growing Facebook applications in history (Chill) which reached over 30MM people.

THE MARRIAGE OF QUALITATIVE USER RESEARCH & QUANTITATIVE DATA

CHRIS ABAD VP PRODUCT & DESIGN AT USERTESTING

Chris discusses how to bring together both qualitative user research and quantitative data science for companies to get the bigger picture about their user in order to inform better product decisions.

BIO

Chris builds high-performing, autonomous teams that excel at applying user-centered and evidence-driven techniques to user experience design, product management, data science, user growth, and software engineering. Chris serves as the VP of Product and Design at UserTesting. Prior to UserTesting, Chris held product roles at CampaignMonitor, Salesforce, and Desk.com.

LEAN STRATEGIES FOR MATURING PRODUCTS

JANNA BASTOW CEO & CO-FOUNDER OF PRODPAD

Building an MVP and launching a product is actually the easy part. It’s much more difficult to manage a product in its maturity or decline stages, so in this talk, Janna Bastow will tackle the challenges of a product that’s past its initial growth stage, and share some tips on:
– How to avoid becoming a feature factory, while taming your beast of a backlog
– How to use your roadmap to drive experimentation to hit company objectives
– How to disrupt yourself before someone else does

BIO

Janna Bastow is co-founder of ProdPad, product management and roadmapping software for product people. Janna is also co-founder of ProductTank and Mind the Product, a global community of product managers. She often starts and stops conversations with the question: “What problem are you trying to solve?”

THE LIES WE TELL OURSELVES

JIMENA ALMENDARES VP OF GLOBAL EXPANSION AT INTUIT

Sometimes, what people say isn’t what they do or want. As product people, how are we to balance this fact with the need to cultivate user insights? In this talk, Jimena helps answer the question: “How can we use data to build products that people like?”

BIO

Jimena Almendares is the VP of Global Expansion at Intuit, makers of QuickBooks, TurboTax, and Mint. She also serves as the CEO and President of Intuit Payments Inc, a subsidiary that owns the money transmission licenses for money movement across Mint and QuickBooks, and the Executive Sponsor of Intuit’s Latinos Connect employee group. Before joining Intuit, she was the Chief Product Officer at OkCupid and one of two C-level executives heading the company through its IPO as part of the Match Group. Jimena has worked in 16 countries across North America, Latin America, Europe, and Asia, at companies including Meetup, Zynga, Facebook, and Eventbrite.

THE PRINCIPLES OF A GOOD PRODUCT

PAUL CAMPBELL FOUNDER OF TITO

There is a lot of discussion about how to build products, encouraging growth, and improving user experience. But often what’s missing is the “why?” of what we build and the values and principles that underscore our product development. This talk is about exploring these values at Tito and how we have applied what we learned.

BIO

Paul is the CEO and co-founder of Tito. Tito is design-led event software that makes it super-easy to manage ticket-sales for events. The product aims to be clean, simple and intuitive to use, whilst the business aims to be a sustainable, ethical business, driven by people & principles rather than growth-at-all-costs. Paul also co-founded and runs Úll, a conference for Apple enthusiasts.

WHY CONTINUOUS DELIVERY IS A PRODUCT MANAGEMENT SUPERPOWER

SUZIE PRINCE HEAD OF PRODUCT AT THOUGHTWORKS

Did you think Continuous Delivery was just something for the technical developers to be concerned about? In this talk, Suzie uncovers the reasons why Continuous Delivery should matter to product people — and how you can get acclimated right away.

BIO

Suzie Prince is Head of Product for ThoughtWorks Products where she supports product teams delivering open source products for high performing software and DevOps teams. She has over 14 years experience as a product manager and consultant working with enterprise customers to deliver solutions that are valuable, usable, feasible and desirable. She loves pushing buttons to release software, getting user feedback and feature toggles.

NETWORKING RECEPTION

3:00PM @ Dublin Castle

After a long day of inspiration, enjoy plentiful food and drinks with your fellow attendees.